Formal systems matter, but trust moves them forward. In India, progress often depends on...
India is a collection of many markets stitched together. Language, regulation, culture, and...
What appears slow is often layered consensus-building. Multiple stakeholders, informal...
In India, direct escalation can be perceived as bypassing relationships. In Japan, it provides...
Metrics designed for stability struggle in fluid environments. In India, KPIs must account for...
Perfect plans age quickly in fast-moving markets. Early execution creates learning...
Jugaad emerges where systems are imperfect. The goal is not to suppress it, but to channel it...
Indian buyers optimize for value, not the lowest number. Durability, utility, and social proof...
Money decisions are rarely individual. Family expectations, social responsibilities, and...
Short-term chaos, long-term logic. Understanding India requires decoding intent...
Negotiation in India is not about money alone; it’s about trust, respect, and testing...